Public relations is more than just press releases and social posts (though we’re great at that too). The best PR agency for you will have a holistic, bird’s-eye view of your brand. It will understand a brand’s voice in and out, or know how to help them develop it further. It’ll learn how to cut through the noise, craft campaigns that matter, and build meaningful media relationships that last years. That’s where Little Leaf Agency comes in. Here’s why your favorite businesses across the sexual wellness spectrum, from sex toy retailers like Babeland and Good Vibes to lube brands like pjur, are choosing us as their sexual wellness PR partner, and why you should too.
1. We have niche expertise in sexual wellness
Being a general PR agency is one thing. But specializing in a niche like sexual wellness, which faces censorship, shadowbanning, and advertising struggles regularly, makes us the best at what we do as a sexual wellness PR agency. Specialization matters, and while some PR agencies might dabble in the adult industry, they’ll also probably shy away from bold brand storytelling and thinking outside the box. With our teams’ combined decades of experience, we’re not afraid to take that plunge with tested strategies and proven results. While we specialize in starting conversations that break taboos and normalize pleasure, our reach extends to other industries like the lifestyle, tech, and consumer product spaces.
We’ve successfully secured our clients’ coverage in these mainstream industries, expanding their appeal and the number of eyeballs on their products or services. By honing in on a niche focus, our experts already know how to navigate sensitive, inclusive messaging, platform restrictions, and censorship, and can help guide your brand in these areas while ensuring mainstream coverage in publications, podcasts, and beyond.
2. A global network with local insight
Depending on who you ask, many people know us as the best PR agency in the UK and EU, or the best PR agency in the U.S. That’s because we go wherever we’re needed. As a 100% remote, international PR agency for adult brands with team members on the ground in different countries, we blend global reach with localized strategies, ensuring that your brand’s story resonates in any market you’re targeting.
Whether you’re looking to expand into trade shows in another continent, target U.S lifestyle outlets, or develop digital campaigns that work globally, we’ve got the skills and connections to help you get there. From brand events to trade shows like Hanover’s eroFame or Altitude Intimates in the U.S, we help clients maximize online and on-the-ground visibility.
That network also applies to media — many of our team members have an impressive little black book with trusted, reputable journalists across various verticals and countries. Because we’re known as being the go-to sexual wellness PR agency, journalists come to us when they need expert sources or product recommendations, giving our clients an edge.
3. Results that speak for themselves
Talk is cheap, but we’ve got the results to back it up! Our sexual wellness PR agency has a track record of delivering coverage in top-tier outlets like Cosmopolitan, Glamour, SheKnows, and WIRED. Our Client Spotlight blog series highlights just how our strategies translate into press wins. We also have strong relationships with trade publications and are well-versed in landing op-eds for B2B outlets like EAN and XBIZ, in which our clients regularly appear. This ensures a well-rounded strategy of earning high-value placements in both business-facing and consumer-facing magazines.
Beyond trade press authority and mainstream media coverage, you can see some of our iconic campaign wins in the Case Study section of our website. Recently, we worked on an MS Awareness Month campaign called “The Missing O” for our UK client sextoys.co.uk, where we worked with MS activist Roxy Murray and UK charity MS Together to educate the public about how sexual dysfunction impacts Multiple Sclerosis.
4. A boutique agency with impact that resonates
Why hire a boutique PR agency? Working with a boutique sexual wellness PR agency means you’re not just another name in a huge roster. We personalize strategies and create custom packages to tailor strategies to your goals, whether that’s building long-term brand awareness, enhancing social media presence, boosting thought leadership, or improving SEO results.
We pride ourselves on close client relationships, and working with a smaller creative team means that we’re more responsive and have a better ability to pivot quickly if there’s a hot cultural moment, consumer trend, or a last-minute opportunity to take advantage of. A small yet diverse team also ensures that processes aren’t cookie-cutter or generic; every plan is custom-built around your goals, and we combine the power of big-agency strategies with personalized services.
5. Storytelling that connects audiences and media
We don’t just churn out your average press release writing or pitch. We prefer a storytelling approach that helps journalists craft the perfect story, whether it’s a playful lifestyle piece, the rise of ‘quiet luxury’ within the sex toy world, or an insightful, data-driven report, finding an angle that stands out in inboxes and aligns with cultural conversations, trends, and consumer behavior.
Beyond press releases and pitches, our in-house copywriters at the Little Leaf sexual wellness PR team produce B2B and B2C content, including op-eds, blog posts, newsletters, and other SEO-driven PR efforts that build authority, position your brand in cultural conversations, and educate consumers on must-know sexual wellness tips and more. Our sexual wellness PR agency ensures that your brand story isn’t just heard — it’s remembered and shared. It might even go viral!
Ready to grow with Little Leaf Agency?
Choosing a sexual wellness PR agency is a big decision. But Little Leaf is more than just an agency. We’re a creative, strategic, and inclusive partner who understands the sexual wellness industry inside and out and is committed to getting your brand the results you desire.
Want to make your brand impossible to ignore? Fill out our contact form and let’s talk.
