Our client, Eye of Love, is redefining how people connect with each other through their unique line of pheromone-infused perfumes. Designed to enhance attraction and intimacy, the brand offers more than just captivating fragrances – they foster meaningful connections from the workplace to the bedroom.
Thanks to the efforts of Little Leaf Agency, Eye of Love has been the star of recent media features, panel discussions, and exciting store activations. Take a look at the latest opportunities that we’ve secured for this innovative brand.
Event highlights
Sex on the Beach Event – An Evening of Intimate Connections
On August 8th, Eye of Love participated in the highly anticipated “Sex on the Beach” event, which featured a dynamic discussion around the role of pheromones in attraction and intimacy.
Jacqui Rubinoff, the Vice President at Eye of Love, took center stage as a panelist. She discussed topics like the power of pheromones in careers, friendships and romances, pheromone myths, and the ability to layer fragrances with scentless pheromone fragrances.
The event was filled with engaging conversations and eye-opening presentations, with esteemed guests like podcasters Kate Balestrieri of “Get Naked With Dr. Kate” and Emily Morse of the popular “Sex With Emily” podcast.
Store activations
Eye Of Love and Adam & Eve Storefront Partnership
In September 2024, Eye of Love partnered with Adam & Eve to take over various store windows at six adult retailer locations. The move is part of a promo campaign for Eye of Love’s Love in Bloom collection and will last throughout September. This creative partnership merges the worlds of pheromone fragrances and pleasure in a dynamic and engaging way.
Press highlights
GirlTalkHQ – Meet The Pheromone Perfume Queen On A Mission To Promote Meaningful Connections Through Signature Scents
In this feature interview with GirlTalkHQ, Eye of Love Vice President Jacqui Rubinoff discussed the brand’s mission, why she’s so passionate about working with pheromone perfume, and how these products can improve lives and empower people.
Readers get to learn a little about Jacqui’s personal experience as a love coach and relationship expert, which led her to where she is today, as well as the benefits of exploring their sensuality through pheromone scents.
Read the full interview here.
AP News – How to Apply Cologne: Smell Great Without Overdoing It
Eye of Love’s feature in AP News brings Jacqui’s expertise to a broader audience, where she provides practical tips on the correct application of cologne and the art of fragrance layering for a lasting effect. This guide is a must-read for anyone who wants to enhance their scent game, from fragrance enthusiasts to pheromone perfume newbies.
See Jacqui’s tips on applying cologne here.
CNET – 50 Unique Gifts For People Who Have Everything
Eye of Love’s pheromone fragrances were included in CNET’s gift guide for “People Who Have Everything,” with a shoutout to their Matchmaker collection designed alongside Patti Stanger. The article emphasized how pheromone scents are the perfect present for those seeking something unique and intimate, making the gift-giving process more meaningful.
Check out the full CNET gift guide here.
Pulse Magazine – Gen Z’s Loneliness Epidemic: How Pleasure Products Can Help Build Meaningful Connections
In an op-ed exploration of the cross-section between scent and Gen Z’s social habits, Jacqui Rubinoff of Eye of Love contributed to this unique market discussion. She discussed how pheromone perfume can act as a foundation or starting point to explore sexuality and how they can improve IRL connections for a generation that grew up in the digital age.
Check it out here on page 32.
Are you a sexual wellness brand looking to expand? Contact our expert PR team today to increase your visibility and success with top-tier media content, events, and more.
